# Product Shot Editing overview

Bria’s Product Shot Editing APIs gives builders powerful tools to streamline visual content creation — enabling developers to automate and enhance product shots with more control, flexibility, and realism.

Core capabilities include product cutouts, customizable backgrounds for professional packshots, consistent shadow rendering, and AI-powered lifestyle shots using both text and reference images.

### Automotive Product Shot Editing

As a first step, we’ve introduced dedicated support for automotive workflows — adding vehicle-specific features such as realistic reflection generation, tire and wheel refinement, environmental effects (e.g., fog, dust, snow), and harmonization presets.

These capabilities are designed to reduce manual work and help teams create high-quality vehicle visuals faster, with more creative control. Support for additional product categories is coming soon.

## Endpoint families

| Family | Endpoints | Notes |
|  --- | --- | --- |
| Catalog basics | `/v1/product/cutout`, `/v1/product/packshot`, `/v1/product/shadow` | Synchronous by default; `image_url` or `file` input |
| Lifestyle scenes | `/v1/product/lifestyle_shot_by_text`, `/v1/product/lifestyle_shot_by_image` | `sync` flag, `num_results`, placement types |
| Product editing | `/v2/image/edit/product/cutout`, `/v2/image/edit/product/integrate`, `/v2/image/edit/product/holding`, `/v2/image/edit/product/virtual-tryon` | Async by default, `image` input; results by [webhook or polling](/getting-started/async-requests) |
| Automotive | `/v1/product/vehicle/shot_by_text`, `segment`, `generate_reflections`, `refine_tires`, `apply_effect`, `harmonize` | Vehicle-specific scenes, reflections, tires, effects |


Start with the [best practices guide](/product-shots-best-practices) for the cutout, shadow and packshot pipeline, then see the [API reference](/product-shot-editing).